Beyond the brands we represent, Stars Group builds and backs companies of its own. These are businesses rooted in craftsmanship, built to last, and grown with the same discipline we bring to retail.
Two ventures, two markets, and one standard of quality that competes with the best on the shelf.
We are driven by growth. We never give up
Petra Magic, established in Amman in 2004 from a small 1999 workshop, specializes in high-end handcrafted woodwork. Today, it serves Baghdad, Iraq, providing durable, high-quality products with innovative designs that compete with top market brands.
Wood is more than a material. It is a responsibility.
Natural Resources Wood Trading is a company specialized in supplying wood and wood-based products, along with kitchen accessories and fittings. It relies on sustainable and recycled materials, focusing on quality and design to help clients create modern and functional spaces.
What we look for before we commit, and what we bring once we do.
We invest as operators, not spectators. Our teams sit alongside founders and management for the long haul, through the slow years as well as the good ones.
Two decades of retail discipline applied end to end: supply chain, merchandising, service standards, and the people systems that let a business scale without losing its character.
We back businesses that source responsibly and use materials with care, because value that lasts is built the same way the products are.
From Amman to Baghdad, our footprint opens doors across Jordan, Iraq, and the wider region, turning a local workshop into a cross-border business.
We are always open to conversations with founders and operators building something durable in Jordan, Iraq, and the wider region. Tell us what you are working on.
